SEARCH ENGINE MARKETING (SEM)

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OBJECTIVE

To generate leads via paid advertising on Google & Bing (SEM). Done solely with the most targeted and cost-effective promotional ads to capture leads and find the people who are searching for like services that you provide on the most popular search engines.   We will also offer you full transparency so you will be able to see exactly what and how much you are paying for (regarding keywords/clicks/spend) on an on-going basis.

SOLUTION

SET UP

  • Set up a call with our SEM specialist to set up your Google Adwords account.
  • Discover keywords that are most targeted and relevant to your company and bid at the most cost effective/optimal amounts so as not to waste money on bad or irrelevant searches.  

ONGOING 

  • Identify (through working with you and your expertise of your marketplace) negative or bad search terms to eliminate them so the full budget is being spent on the best search terms.
  • Manage on a monthly basis and continue to adjust as needed.