EXECUTIVE SUMMARY


OBJECTIVE

To build a high quality and professional looking website which will highlight your capabilities and offerings as well as showcase your happy clients.  We will also be offering a lead gen initiative to create additional opportunities for your software.

SOLUTION

To achieve our objective, we will utilizing a high quality CMS as well as gathering feedback from you and Bob on other websites you like the look of.  For the lead gen, we will be looking to build targeted lists and utilize e-mail marketing automation.

We blend old school and new school marketing to create the best school of thought!

In the following pages, we have customized a plan as if this were our own business.

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